Description

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WKTB (Telemundo):

Telemundo Atlanta (also known as Telemundo Georgia) is a leading Spanish-language TV station serving the Atlanta DMA, owned by Gray Television, providing award-winning local news, weather, traffic, and community content for the growing Hispanic population on Channel 47.1 and via streaming/cable, focusing on empowering, educating, and connecting with the community through local reporting, digital platforms and signature events.

Job Summary/Description:

We are seeking a well-qualified, passionate, and goal-driven Director of Spanish Language Media Sales for Telemundo Atlanta (WKTB). This media professional will be working from our Brookhaven offices and will be dedicated to growing broadcast and digital revenue through direct client and agency relationships while managing a team of media executives.

Duties/Responsibilities include (but are not limited to):

- Prepare and present accurate and comprehensive sales presentations.
- Create clear and concise media plans that detail specifically the products being utilized throughout the month, quarter, and year.
- Look for opportunities to develop monetization solutions for clients and ensure clients are receiving "best in class" customer service in a timely manner.
- Personally develop and close new business broadcast and digital accounts
- Experience with creating/executing successful sales workflow processes.
- Knowledge and experience with Hispanic media ad sales and establishing close business relationships with Local/National advertising agencies and clients.
- The ability to provide Hispanic sales training to local sales AEs and assist in closing and maintaining business, while being able to seek out new local direct accounts.
- Candidates should have the ability to work in a fast-paced environment and handle multiple challenges simultaneously.
- Achieve all monthly and quarterly budgets/KPI's set by sales management.
- Target and close new business prospects for Broadcast and Digital/OTT advertising sales.
- Develop and maintain excellent relationships with clients and local/national agencies by identifying clients' advertising needs and developing customized solutions to meet those needs.
- Experience with non-traditional revenue (i.e., event sponsorships, franchise sponsorships, etc.)
- Communicate effectively with local sales teams and management to ensure accurate generation of revenue tracking reports, pending deals, forecasts, advertisers, contacts, and prospect lists.
- Work with internal departments to manage account stewardship through the process.
- Prepare weekly /monthly /annual sales activity reports keep the client database up to date by recording all activities, transactions, and communications with clients.
- Lead/Attend sales meetings, training sessions and client meetings, and promotions.
- Understand and communicate the resources, products, and capabilities of all of Gray Broadcasting's assets.
- Maintain and track an accurate forecast by account at all times.
- Bring a high energy level, ambition, intensity, and long-term perspective to be a core part of building something genuinely significant over time.

Qualifications/Requirements:

- Minimum 5 years of Hispanic experience working with clients and local agencies for TV and digital advertising sales.
- A successful track record of driving new business through both client direct and agency relationships
- A history of experience selling live sports/OTO special sponsorship campaigns to key multimarket clients in advance.
- Experience in selling in show integrations on a local and potentially State/regional level.
- Multi-platform media sales expertise in selling broadcast TV in combination with digital media to drive client results.
- Relationship builder with an engaging and energetic personality and a desire to contribute to the team to win.
- Goal-driven and self-motivated individual who challenges self to exceed targets.
- Ability and experience selling multi-platform advertising programs that include Radio, TV, Digital, Social, and Influencer marketing.
- Excellent written, verbal communication, and interpersonal skills.
- Ability to multitask and work in a high-pressure, fast-paced environment with tight deadlines.
- Strong written, presentation, marketing, and closing skills.
- Extensive knowledge of Wide Orbit, Matrix, as well as MS Office products: MS Word, Excel, and PowerPoint
- Bachelor's degree preferred.

If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WKTB (Telemundo)/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.